Reports to: Senior Manager of Marketing and Communications

Location: Pittsburgh, PA

Overview:

Make-A-Wish Greater Pennsylvania and West Virginia is seeking a marketing/digital coordinator to join its Pittsburgh-based marketing team. Required experience includes management of social media platforms and media relations. Position works with fundraising team on impactful digital strategies. Strong writing skills are a must. 

Responsibilities:

  • Develop, execute and manage chapter-wide digital ad campaign strategy, including tracking and analyzing digital impact
  • Manage chapter social media platforms, including Facebook, Instagram and YouTube
  • Manage paid social advertising budget and oversee Facebook donations
  • Create and edit content, including wish stories, social posts, email and website copy, high-priority donor letters, grant proposals and other related collateral as needed
  • Secure media placements; includes pitching stories, writing or assigning press releases, managing relationships with local media contacts, and acting as secondary staff spokesperson
  • Collaborate with development team members to design and implement promotion plans for fundraising events 
  • Provide design feedback and guidance and ensure branding standards are upheld

Qualifications

  • BA in Communications, Public Relations, or related field/experience
  • Up to three years of relevant experience
  • Excellent verbal and written communication skills
  • Demonstrated interpersonal and collaborative skills with ability to work within and across teams
  • Forward-thinking creative and critical thinking skills
  • Self-motivated with meticulous organizational skills and high attention to detail 
  • Proficiency with Meta Business Platform and Google Analytics
  • Ability to utilize (or learn) analytical and online platforms to guide strategic decisions and provide insights upon campaign impact through direct and indirect systems
  • Knowledge of Salesforce a plus

Organization has an excellent benefits package, a hybrid office/home schedule and a rewarding work environment. Email cover letter, resume, salary requirements and three references by Friday, September 30 to Make-A-Wish at resumes@greaterpawv.wish.org. No calls please. EOE.

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Make-A-Wish Greater Pennsylvania and West Virginia

Grant life-changing wishes for children with critical illnesses

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